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Author: Pavel Onuchin, VPN and network security specialist

13 min read

Ulta VPN (Ульта ВПН): what it is, where to download it and why it isn't working

Ulta VPN («Ульта ВПН») is a paid VPN service from the YuBoost («ЮБуст») team. Access and the key are issued by a Telegram bot, and you connect through the service's own apps: Android, Windows and «Ульта Лайт» (Ulta Lite) for iPhone. The bot gives new users a 30-day trial period, after which there is a subscription; on October 26, 2026, the ulta.team site said "VPN for 159 ₽". If you need a service with an openly named protocol, no registration and apps for iPhone, Mac, Apple TV and Android TV, we recommend BessyConnect. More about it below, but first let's go through what is known about Ulta from primary sources.

What is Ulta VPN and who is behind it?

Ulta is a VPN subscription with its own servers and apps. The service's official Telegram channel calls itself a project "from the YuBoost team". The contractor under the public offer on the ulta.team site is the sole proprietor (IP) Kirill Aleksandrovich Zamolotskikh of Almaty, and the contract is governed by the law of the Republic of Kazakhstan.

The channel has been running since October 9, 2024, and as of October 26, 2026, it has 209 thousand subscribers. Telegram shows the bot you connect through with the label "102 916 monthly users". The service started out as a free "accelerator" for Discord and YouTube, which the channel's name still recalls: "access to Discord and YouTube for free". On December 28, 2025, the channel reported that all acceleration methods had been blocked, and since then the main product has been a paid VPN.

Ulta has a second legal entity. In the footer of the ulta.team site, Akhali LLC is listed next to the sole proprietor, and the same offer page has an English version of February 9, 2025, on behalf of the Georgian company LLC "AkhaliNet" of Tbilisi. The same AkhaliNet LLC is listed as the provider of the «Ульта Лайт» (Ulta Lite) app in the App Store.

Ulta belongs to the wave of services with short folk names. Their common features are covered in the review of people's VPNs: Tok, Tik, Ded, Vanya, Ogon.

Ulta, Ultra or Ultima VPN: is it one service?

No. "Ulta" is the YuBoost team's service. Products from other developers live under similar names, and Telegram has plenty of channels and bots with Ulta's name that the service doesn't recognize as its own. On August 18, 2026, the channel warned of clones "with our logo and name" and named only two bots as official: @ultaclub_bot and @ultabelbot.

NameWhat it isConnection to Ulta
Ulta VPN, @ultaclub_botThe main bot: subscription, keys, trial periodOfficial
«Ульта Белые Списки» (Ulta Whitelists), @ultabelbotA separate service for mobile networks under whitelistsOfficial
«Ульта Лайт» (Ulta Lite) in the App StoreAn iOS app from the publisher AkhaliNet LLCThe same publisher as listed on ulta.team
@ultavpnbot, @ulta_vpn_bot, channels @ulta_vpn and @ultavpnBots and channels with Ulta's name; the channels have 5 and 45 subscribersNot on the list of official ones
Ultima VPN, @ultimavpnA separate service with its own bot and support, 145 thousand subscribersUnrelated: the channel has no links to Ulta
"Ultra VPN" in the storesApps from various publishers, for example uVPN or UltraGuard VPNUnrelated

The query «ультра впн» ("ultra vpn") in Yandex gets about 3 thousand impressions a month, but there is no single product with that name in the Russian storefronts. Its suggestions («ультра впн тг» ("ultra vpn tg"), «ключ» ("key"), «на пк» ("for pc")) match the suggestions for Ulta, so most likely some people are looking for it with a typo.

How much does Ulta VPN cost and is there a free mode?

The only free part is the 30-day trial for new users; that's what the bot's description said on October 26, 2026. There is no permanent free plan at the moment. A month after the trial costs 159 ₽, and 99 ₽ for those who connected earlier.

WhatPriceSource and date
Trial period30 days freeDescription of the bot @ultaclub_bot, 26.10.2026
A month for new users159 ₽The ulta.team site, 26.10.2026; the channel, 10.02.2026
A month for those who connected earlier99 ₽The channel, 10.02.2026
A year on promotion13 months for 1,290 ₽The channel, 8.10.2026; the promo code was valid for 7 days
Ulta Whitelistsfrom 99 ₽, a separate subscriptionThe channel, 10.04.2026

Under the offer, the subscription renews automatically every 30 days if auto-renewal was turned on when signing up. The price is given in rubles. The offer allows the contractor to change the price unilaterally, so check the amount in the bot before paying.

Ulta hands out compensation for outages. After the failures on September 18 and 23 and October 15, 2026, the channel gave out promo codes for extra subscription days through a separate site.

Ulta VPN download: Android, iPhone and PC

There are official apps for Android (Google Play and APK), iPhone («Ульта Лайт» in the App Store) and Windows. In any case, the key is taken from the bot @ultaclub_bot. Check the bot's address character by character: clones differ by one letter or an underscore.

Android. On Google Play the app is called «Ульта VPN» (Ulta VPN), developer Ulta. As of October 26, 2026, it has more than 100 thousand downloads, a rating of 3.6 from 999 ratings, and the latest update on October 15, 2026. If Google Play won't open, the ulta.team download page has an APK file button: on October 26 it led to version 1.9.3.

iPhone and iPad. «Ульта Лайт» is in the Russian App Store, which is rare among VPNs. Version 1.5.1 of July 31, 2026, rating 3.1 from 235 ratings, requires iOS 16.6 or later. There is one oddity: the description calls the app a client for WireGuard and OpenVPN that accepts configuration "from any VPN provider". Yet in June 2026 Ulta's own channel wrote that OpenVPN and WireGuard are detected by signature and was moving to VLESS and AmneziaWG.

Computer. There is a Windows version: on September 23, 2026, the channel announced a new release with automatic protocol and server selection. There is no separate Mac app, but according to the App Store page, «Ульта Лайт» runs on Macs with an Apple M1 chip or later (macOS 13.5+), and on Apple TV with tvOS 17. We didn't find a Linux version in the official materials. General advice on a VPN for a computer is collected in the article how to set up a VPN on PC.

The connection steps are:

  1. Open the bot @ultaclub_bot in Telegram and activate the trial period.
  2. Install the app for your device via the link from the bot or from the store.
  3. Add the key from the bot to the app and tap "Connect".

Beware of lookalike sites. The site ultavpn.icu looks official, although its footer calls it an "independent information resource". The domain was registered on June 25, 2026. On October 26 its main "Connect" buttons led through a short link not to Ulta's bot but to the bot of a different service, «Дядя Ваня VPN» (Dyadya Vanya VPN), and with a referral tag at that. We have a review of that service too: Dyadya Vanya VPN. The figures on the lookalike ("50+ countries", "84,000 users", a rating of 4.5) are not confirmed by official sources.

Why isn't Ulta VPN working and what should you do?

Most often Ulta stops working because of server blocking, not because of your phone. Between September 18 and October 19, 2026, alone, the channel wrote about attacks and outages five times: on September 18 and 22 and October 14, 15 and 19. Some failures affected Windows, others the mobile apps. On October 15 the mobile Ulta didn't work for some users, full recovery was promised within 2–3 days, and on PC the service worked.

The channel explained the cause on September 9, 2026: now not individual addresses but entire subnets of 256 addresses are being blocked. What to do, in order:

  1. Check the @ultarussia channel: if an outage has been announced there, wait for a fix; changing settings is pointless.
  2. Update the app. Since October 23, 2026, the Android version lets you choose the protocol: "Auto", AWG and VLESS. If the connection won't hold, the channel advises switching to VLESS.
  3. Once a day, use the "Change server" button. On iPhone it is in the FAQ section, on Android in the "Support" section. It works on the device from which the last connection was made.
  4. Switch between Wi-Fi and mobile data: filtering differs between carriers.
  5. If money was charged but the subscription wasn't renewed, wait a minute and check again; the service itself advises this.
  6. Write to support and attach your key right away; without it, the investigation takes longer. Google Play lists the support bot @vu_support_bot, the channel lists @ulta_ops_bot.

If only whitelisted sites open on mobile internet, a regular VPN won't help; you need a separate type of connection. What this mode is and why it breaks almost all VPNs is covered in the article whitelists in mobile internet. General diagnostics are in the article why a VPN isn't working.

Is Ulta VPN safe?

Ulta has a public offer, visible sellers in two countries and pages in the stores, which is better than many "people's" VPNs. Its promises about data can't be verified: there is no independent audit, and the data sections in the two stores differ.

  • Logs. The offer promises not to keep logs of internet traffic, lists of visited sites or IP addresses. This is the contractor's statement, not confirmed by an audit.
  • Google Play. In the "Data safety" section the developer stated that data is not collected and not shared with third parties, and is encrypted in transit.
  • App Store. For «Ульта Лайт» the picture is different: identifiers may be used for tracking, and a device ID, product interaction data and crash data not linked to identity are collected. Yet the description says the app "does not collect any personal data".
  • Jurisdiction. The Russian offer is governed by the law of Kazakhstan, the English one by the law of Georgia. If you have to dispute a payment, find out exactly whom your contract is with.
  • The offer is built from a template. The Russian version of September 21, 2024, calls the service «ВРубель» (VRubel) and gives the site address as ulta.best, not ulta.team.
  • Clones. The service itself has warned about fake bots. Signs of a fake are described in detail in the article how to recognize a fake VPN app.

Reviews on Google Play are mixed. Some users praise its stability. Others write that since August 2026, with a paid subscription, the connection kept dropping, and on a computer it didn't connect at all. A rating of 3.6 on Google Play and 3.1 in the App Store confirms this.

What can replace Ulta VPN: comparison with BessyConnect

Ulta is stronger where you need Windows, an iPhone with a Russian Apple ID or a separate service for whitelists. BessyConnect is stronger if Reality camouflage, working without registration, installation straight from the store and an Android TV app matter to you.

ParameterBessyConnectUlta VPN
How to connectAn app from the store, registration not requiredA key from a Telegram bot, then the app
ProtocolVLESS with Reality camouflageAWG and VLESS on Android since 23.10.2026; the «Ульта Лайт» description says WireGuard and OpenVPN
ServersMore than 100The number is not stated in official sources
LogsNot keptNot kept, according to the offer
Trial periodYes30 days
PriceSee the app159 ₽ a month for new users
iPhone in the Russian App StoreNo, you need an Apple ID from another countryYes («Ульта Лайт»)
WindowsNo appYes
Mac and Apple TVYes«Ульта Лайт» is compatible with M1 Macs and Apple TV, according to the App Store page
Android TVA separate appNo separate TV version; the Google Play listing has a section of reviews from TVs

Why we recommend BessyConnect

We recommend BessyConnect to those who need a VPN without hunting for "the real" bot and without keys that have to be copied somewhere. The app installs from the store and connects right away.

  • The VLESS protocol with Reality camouflage: traffic looks like ordinary HTTPS, so the service is more resistant to DPI.
  • More than 100 servers.
  • No logs kept.
  • Registration not required.
  • There is a trial period.
  • Apps for iPhone, iPad, Mac, Apple TV, Android and Android TV.

Where to download it:

There are honest limits too. There is no BessyConnect app for Windows: if you need a VPN on such a PC, Ulta covers that task and we don't. BessyConnect isn't in the Russian App Store either; for an iPhone you will need an Apple ID from another country. We don't have a separate service for whitelists like Ulta does, and when mobile internet is shut off completely, no VPN will connect. We can't help get back money sent to a clone bot.

If your Ulta is paid for and works, there is no urgent need to switch. But if the connection drops after every wave of blocking or you aren't sure which bot is real, try BessyConnect: the app for your device is on the download page, and the trial period lets you test the service before paying.

Frequently asked questions

Is Ulta VPN free? No. The bot gives new users a 30-day trial period, followed by a subscription: on October 26, 2026, the ulta.team site listed 159 ₽.

Is there Ulta VPN for PC? Yes, there is a Windows app; the channel reported an update to it on September 23, 2026. On Macs with an M1 chip or later, «Ульта Лайт» runs according to the App Store page; we didn't find a Linux version.

How do I download Ulta VPN for iPhone? The App Store, including the Russian one, has the app «Ульта Лайт» from AkhaliNet LLC; it requires iOS 16.6 or later. The connection key is issued by the bot @ultaclub_bot.

Are Ulta and Ultima VPN the same thing? No. Ultima VPN is a separate service with its own bot, support and channel, and it has no links to Ulta.

How is BessyConnect better than Ulta VPN? BessyConnect names its protocol openly (VLESS with Reality camouflage), doesn't require registration, installs straight from the store and has an Android TV version. On the other hand, Ulta has a Windows app and an iPhone version in the Russian App Store, and BessyConnect has neither.

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